| Snackerstreet: Authentic Indian frozen meals, chef-quality & global. |
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| Hyderabad-based startup Snackerstreet, co-founded by Divya Medar, brings traditional Indian recipes to the global market through innovative frozen meal formats. The company prides itself on delivering preservative-free, chef-quality meals while maintaining a high level of consistency and hygiene. Medar’s background, supported by strong mentorship and family, shaped her leadership approach, focusing on strategic growth and a unique business model that positions Snackerstreet as a behind-the-scenes enabler for brands in the food industry. |
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| One of Snackerstreet’s core goals is to scale its operations while maintaining quality. The startup aims to export its frozen food products to two new countries this year and has set up a new FSSC 22000-certified export-oriented facility. This certification ensures stringent hygiene and safety standards, key in delivering consistent, high-quality products to B2B clients, such as fast food brands, cloud kitchens, and FMCG companies. |
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| Innovation is central to Snackerstreet’s offerings, particularly in developing customized recipes for clients. By allowing brands to differentiate themselves with unique food offerings, Snackerstreet plays a crucial role in supporting its partners. Recent initiatives include introducing frozen versions of traditional Indian grandmother recipes, which make authentic flavors accessible to a wider audience. This approach positions Snackerstreet as a pivotal player in food processing, providing value-added products while remaining customer-centric. |
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| Challenges in leading the startup stemmed from Medar’s youth and being a woman in a largely male-dominated industry. At 23, she faced resistance from clients and banks but learned to trust herself and take bold, calculated risks over time. Her perseverance and evolving leadership enabled her to grow Snackerstreet into a trusted partner for various businesses, consistently delivering on promises and meeting client needs. |
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| Looking ahead, Medar believes frozen food, which replicates the quality of handmade meals, will continue to trend in the food industry. As health and convenience take center stage for consumers, traditional recipes, made accessible through technology, will remain popular. Snackerstreet’s future strategies will likely focus on continuing to meet these evolving market demands while expanding its global footprint. |
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| Medar also credits her participation in the TiE Hyderabad network for Snackerstreet’s growth, noting that the mentors, sponsors, and peer entrepreneurs have provided invaluable guidance, safe spaces, and learning opportunities. These connections have been instrumental in navigating the challenges of entrepreneurship, ensuring the continued growth of Snackerstreet in an increasingly competitive landscape. |
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| With its commitment to quality, innovation, and strategic growth, Snackerstreet is poised to make a significant impact on the global food industry, bringing authentic Indian cuisine to tables worldwide. |
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| World Trade Center Shamshabad |
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| 2nd Floor Kapil Kavuri Hub, Nanakramguda, Rangareddy District, Telangana 500032, India |
| Tel: +91 905 905 1954 | Email: info@wtcshamshabad.org |
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| Copyright by World Trade Center Shamshabad |
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